Prepare your source base for Wikipedia eligibility
Many companies have the revenue, visibility and market position to deserve a Wikipedia page — but not enough independent media coverage to pass editorial review. The Source Readiness Program closes that gap before you submit.
The three patterns we see most often
Not enough independent sources
The company blog, press releases and PR-wire republishes are not independent under Wikipedia policy. No matter how many of them exist, they cannot establish notability on their own.
Coverage exists but isn't substantial
Brief mentions, listicles and pay-to-play "thought leadership" placements often do not meet Wikipedia's depth requirements. Editors look for sources that cover your company specifically in depth.
Right company, wrong timing
Some companies are clearly notable but simply haven't been covered deeply enough by independent media yet. The notability is real; the documentation hasn't caught up to it.
Six structured deliverables over 3–6 months
The program is structured so each step produces a concrete artifact you can act on with your PR team or your communications agency.
Source gap analysis
Independent review of your existing source base — what you have, what's missing, what won't qualify under Wikipedia's notability and reliability rules.
Media strategy recommendations
Which types of coverage to pursue — trade publications, business press, regulatory milestones — and which kinds of placements will not count even if they happen.
Source quality scoring
Per-source assessment: which existing references meet Wikipedia standards, which are borderline, which are unusable. Prioritized list, not a binary.
Pitch framework
Templates and guidance for PR outreach — angle suggestions, journalist briefing patterns and the kind of facts that produce the kind of coverage Wikipedia accepts.
3–6 month check-in
Reassessment of source readiness after the strategy has had time to land. We re-score the source base and confirm whether the audit threshold has been crossed.
Conversion path
When source readiness is confirmed, direct transition to Core English or Essential 3 — no second discovery step, the source pack is reused.
€1,200 – €2,000
Scope depends on industry, existing coverage volume, complexity of competitive Wikipedia presence patterns and target language editions for the eventual rollout.
Source readiness for English-only ambition or a single non-English flagship edition. Standard gap analysis + media strategy + 3-month check-in.
Per-edition source assessment for multilingual rollout (Essential 3 / Global 7 ambition). Adds local-language source mapping and per-edition pitch framework, 6-month check-in.
The cost of the Source Readiness Program is credited toward your eventual package if you proceed with a Wikibusines audit and rollout within 12 months of completion. We do not lose money to lock-in pricing; you don't pay twice for the same source pack.
What we do not do
Source Readiness is not a media-creation service. We assess what exists, identify gaps and recommend legitimate paths to stronger independent coverage.
- • We do not write media coverage on your behalf or place it on third-party sites
- • We do not pay journalists, sponsor articles or place "contributed content"
- • We do not manufacture sources that Wikipedia editors would later flag as paid promotion
- • We do not promise that any specific PR outreach will result in coverage — that's the journalist's call
If your source base is genuinely insufficient and the underlying notability story isn't there yet, the honest answer is "not yet" — and the Source Readiness Program may end with a recommendation to wait and re-engage in 12 months.
Common questions about the program
Will this guarantee I become eligible for Wikipedia?
No. We can guarantee a structured assessment and a realistic plan, not the journalists who would need to write about you. If the underlying notability isn't yet documented in independent press, the program identifies that — and helps you build it over time.
How long until I'd be ready to submit?
Usually 3–6 months, sometimes longer. It depends on how aggressively you and your PR team can execute the recommended outreach, and on which industry you're in — some sectors generate independent coverage faster than others.
Can I do this myself without your program?
In principle yes — Wikipedia's policies are public. In practice, the difficulty is in evaluating which sources qualify under specific notability guidelines, and which placements look like coverage but won't count. The program saves you from spending PR budget on coverage Wikipedia editors will reject.
What if you decide we're not a fit?
If we determine your underlying notability case is weak — for example, the company is too early-stage or in a niche without independent press coverage patterns — we'll say so and recommend deferring. We refund the unused portion of the program in that case.
Not sure if you're ready?
That's exactly what the Source Readiness review is for. We'll review your existing coverage and tell you what's required to cross the audit threshold.