Compliance & ethics
We work in regulated information environments — Wikipedia, Wikidata, search engines, AI systems. None of them grant outside operators control over outcomes. Our compliance framework starts from that fact: we do not promise outcomes we cannot deliver, and we disclose every commercial relationship that affects our editorial work.
We are an independent advisory firm
Paid contribution disclosure
Wikimedia's Terms of Use require that compensated contributors disclose their employer, client and intended beneficiary. We comply with this requirement on every Wikipedia or Wikidata project, before any drafting begins.
- Wikibusines as the contributing firm
- The end client / brand the article concerns
- The agency partner if a partner agency is involved
- The intended beneficiary of the work
- Editor user-page disclosure (visible to all editors)
- Article talk-page disclosure on creation
- Edit summaries during the work
- Per applicable language-edition local rules
This is non-negotiable. We will not work on a project that asks us to skip or obscure paid-contribution disclosure. Hiding the commercial relationship is the most common reason paid Wikipedia work gets banned and articles deleted retroactively.
Our scope of work
- Eligibility and notability assessment
- Independent source mapping
- Risk and moderation review
- Neutral encyclopedic drafting under MoS / NPOV
- Compliant contribution and submission support
- Wikidata entity review and integration
- Multilingual expansion strategy
- Post-publication monitoring and correction support
Things we will not promise — and will not do
If a sales call frames any of the items below as deliverables, that is not our service. The same applies if you've heard a competitor offer them: they are either misrepresenting the platforms or operating against platform rules.
- • We do not guarantee Wikipedia article creation, retention or any specific community outcome.
- • We do not guarantee Knowledge Panel appearance — Google decides which entities receive panels.
- • We do not directly control AI answers — we improve the public-source and entity layer that AI systems rely on.
- • We do not create fake sources, manufacture coverage or pay journalists to publish.
- • We do not remove negative content from independent media — that is the publisher's call.
- • We do not bypass platform rules, submit through sock-puppet accounts or hide the commercial relationship.
- • We do not sell "secret methods" or claim a 100% success rate.
- • We do not promise specific timelines for Wikipedia community review (which is independent and unpredictable).
Approved language for proposals and reporting
All Wikibusines proposals, reports and client communications use the framings below. Anything outside these lines is a compliance flag.
- "We assess eligibility before execution."
- "We work with public facts and independent sources."
- "Outcomes depend on independent platforms and communities."
- "We do not guarantee results controlled by third parties."
- "We improve the source layer behind visibility."
- "We protect long-term reputation."
- "Guaranteed Wikipedia page"
- "Guaranteed Knowledge Panel"
- "We control Wikipedia / Google / AI"
- "We remove negative content"
- "Secret methods" / "100% success rate"
- "Page in 7 days"
How we handle conflicts and refusals
We turn down projects that would put us in a compliance bind. The most common refusal triggers:
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Asks to omit material public information
If significant adverse events, regulatory actions or controversies are part of the public record, Wikipedia editors expect them included neutrally. Asks to omit these are inconsistent with NPOV and are deletion-nomination magnets.
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Asks to bypass disclosure
Suggesting we contribute through unconnected accounts, or hide that we were paid to write, violates Wikimedia ToU and gets articles deleted retroactively when discovered.
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Active legal disputes about the subject
During ongoing litigation or regulatory investigation that could materially change the public record, we typically defer the work until the record stabilizes.
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Asks to publish during quiet periods
For pre-IPO or material-corporate-event situations, we coordinate timing with your IR and legal teams; we will not publish in ways that could be construed as offering-related communications.
Compliance questions before you commit?
If anything in this page contradicts what another agency has told you, that's the conversation worth having. An audit is the fastest way to a concrete, compliant scope of work for your specific situation.